Is crowdsourcing the next big thing?
Several Canadian startups seem to think so and are producing innovative apps exploring new ways to tap into crowd intelligence. The most recent comes from Montreal based Echo Labs. Echoer is a free iPhone application that allows users to post and experience local thoughts, events and discoveries.
This visual app makes it quick and simple to find out relevant, timely, and popular recommendations, news and opinions about local restaurants, bars, gigs and events – wherever people gather to share ideas and experiences.
“Echoer is an app for anyone who’s tired of reading old and out-of-date comments, and who wants to engage in the local conversation. With Echoer they can find out, in an intuitive and enchanting way, what people are saying in real-time about places, events and issues near them,” said Daniel Cowen, co-founder and CEO of Echoer. Because of our ties to Montreal we’ve been developing and beta testing this technology here, and we decided to launch Echoer in Canada first, before rolling out the app to the rest of North America, Europe and Asia.”
Echoer enables you to post your own thoughts, known as ‘Echos’, other users can amplify others’ recommendations and discoveries, helping Echoer identify the most relevant and popular posts in a given location. Echoer takes this into account, together with timeliness and locality, displaying the most relevant Echoes on a local map. Looking for the hottest restaurant, bar or the best deal on the latest gadget Echoer should point you in the right direction once a critical mass of users are on board. Even early in the beta test I was able to find echos near my home..even an echo from my local gas station about prices..I amped that one 🙂 .
Echoer is a free download on the Canadian App Store. About the opening question..the jury is still out..try Echoer and let me know what you think.